Italy 90 - Football World Cup
Since 1930, the date of its first edition, the Football World Cup has continued to be the most followed sporting event in the world, establishing itself as a major phenomenon among contemporary cultural events.
In 60 years, the World Cup has crossed borders and established football as the most popular sporting discipline in the world by taking the oh-so-significant title of king sport. Through its spectacle, its colors, its emotions, the World Cup trophy so coveted by all football teams and players is today elevated to the rank of an industry with multiple challenges.
The eleven-a-side game has changed its practice and its audience over time thanks to the development of media and telecommunications in the world. It is a success and remains the source of glory and pride for all the countries which appear every four years in the final phase. A final phase that everyone prepares carefully and for which the organizing country develops treasures of imagination and financial and human resources to make each edition a total celebration.
Since the first World Cup, in Uruguay in 1930, at the initiative of Jules Rimet, until the 14th edition which will take place in June 1990 in Italy, country holder of three world titles, organizer for the second time, football has always competed when it has not surpassed the largest sporting gatherings in the world by the grace of the communion of language that it allows between peoples and nations.
Only a few major scientific or political firsts can equal or transcend the impact and intensity that this sport provides for a few weeks for hundreds of thousands of spectators and billions of television viewers who will live to the rhythm of the 52 matches scheduled for the final tournament. As such, the World Cup, in its 14th edition in Italy, will be the first major sporting event of the 1990s which opens this year.
In 60 years, the World Cup has crossed borders and established football as the most popular sporting discipline in the world by taking the oh-so-significant title of king sport. Through its spectacle, its colors, its emotions, the World Cup trophy so coveted by all football teams and players is today elevated to the rank of an industry with multiple challenges.
The eleven-a-side game has changed its practice and its audience over time thanks to the development of media and telecommunications in the world. It is a success and remains the source of glory and pride for all the countries which appear every four years in the final phase. A final phase that everyone prepares carefully and for which the organizing country develops treasures of imagination and financial and human resources to make each edition a total celebration.
Since the first World Cup, in Uruguay in 1930, at the initiative of Jules Rimet, until the 14th edition which will take place in June 1990 in Italy, country holder of three world titles, organizer for the second time, football has always competed when it has not surpassed the largest sporting gatherings in the world by the grace of the communion of language that it allows between peoples and nations.
Only a few major scientific or political firsts can equal or transcend the impact and intensity that this sport provides for a few weeks for hundreds of thousands of spectators and billions of television viewers who will live to the rhythm of the 52 matches scheduled for the final tournament. As such, the World Cup, in its 14th edition in Italy, will be the first major sporting event of the 1990s which opens this year.